Shows We Represent
CNN
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 CREATIVE TELEVISION MARKETING IS PROUD TO
ANNOUNCE NEW PACKAGES AND COMBOS ON
CNN FOR CLOSED CAPTIONING SPONSORSHIP
Wake-Up
6 A.M. Package
 Start
your day off right with a cup of coffee and the latest headlines
and in-depth interviews with key newsmakers on American Morning.
Brought to you by anchors Soledad O’Brien and Miles O’Brien,
the program provides viewers with informative updates on the
stories impacting their day, with additional reporting by
a team of top journalists and CNN correspondents worldwide.
Weekly package consisting of 5 exposures Monday—Friday
on American Morning during the 6 a.m. hour and 1 exposure
during the 6 a.m. hour on both Saturday and Sunday.
CNN
Live Today Packages
CNN Live Today,
a fast-paced, lively morning newscast,
offers comprehensive updates of the latest
news around the world and interviews with
the day's newsmakers, experts and
trendsetters. Informative and energetic,
it's a great way for viewers to spend the
morning. Anchored by Daryn Kagan and one
of CNN’s newest anchors, Rick Sanchez,
CNN Live Today
airs weekdays beginning at 10 a.m.
2
WEEKLY CC SPONSORSHIP PACKAGES ARE AVAILABLE
1.
CNN Live Today
10 a.m. (consisting of 7 exposures)
Monday – Friday
spots will be featured
in CNN Live Today during the 10 a.m. hour.
In addition, Saturday & Sunday exposures will be
featured on On the Money
on Saturday during the 1 p.m.
hour and CNN Live Sunday during
the 11 a.m. hour.
2.
CNN Live Today
11 a.m. (consisting of 8 exposures)
Monday – Friday spots will be
featured in CNN Live
Today during the 11 a.m.
hour. In addition, Saturday & Sunday
exposures will be featured on
CNN Live Saturday during the
2 p.m. hour and
Late Edition
on Sunday
during the 1 p.m. hour and
CNN Live Sunday
during the 4 p.m. hour.
Your World Today Package
Your World Today goes beyond the headlines
to bring viewers the why, the how, and the what next of
the day’s top global news stories. Bringing a wealth
of knowledge on issues such as Iraq, the AIDS epidemic,
and global warming are hosts Jim Clancy, Zain Verjee, Michael
Holmes and Tumi Makgabo, from whom you can always
expect penetrating analysis, thought provoking questions,
and a concise explanation.
Weekly
package consisting of
5 exposures on
Your World Today
during the at 12 p.m. hour
Monday—Friday, and 1 exposure on
CNN Live Saturday during the 12
p.m. hour, and 1 exposure on
Late Edition
on Sunday, also during the 12 p.m. hour.
Live From...
From
the headlines to the front lines, Live From ... takes
you live to wherever the news is happening. Anchors Kyra
Phillips and Miles O'Brien deliver the full scope of late-breaking
news developments from the United States and around the
world and also interview worldwide correspondents, experts
and newsmakers to provide context surrounding the day's
top events. Live From ... weekdays beginning at 1 p.m.
2
WEEKLY CC SPONSORSHIP PACKAGES ARE AVAILABLE
1.
Live From… Double-Strip (consisting of 10 exposures)
Weekly package consisting of 2 exposures per day Monday—Friday,
1 exposure during the 1 p.m. hour, and 1 exposure during
the 2 p.m. hour.
2.
Live From… 3 p.m. + Weekend Package (consisting of
7 exposures)
Weekly package consisting of 5 exposures on Live From...
during the 3 p.m. hour Monday—Friday, 1 exposure
on Turn Around with Ali Belshi on Saturday during the
11 a.m. hour, and 1 exposure on On the Story during the
10 a.m. hour (Replay).
Wolf Blitzer: The Situation Room
In
order to place the most up-to-date information at
its viewers’ fingertips, Wolf Blitzer: The Situation
Room, has modeled this program on the concept of The
White House Situation Room. Anchored by Wolf Blitzer,
with additional coverage by CNN correspondents, analysts
and guests, The Situation Room combines traditional
reporting with the latest online resources, giving
the newsgathering of the day’s top stories in
politics, business, security and international affairs
a more interactive feel.
2
WEEKLY CC SPONSORSHIP PACKAGES ARE AVAILABLE
1.Situation
Room 4 p.m. + Weekend Package (consisting of 7 exposures)
Weekly package consisting of 5 exposures on The Situation
Room during the 4 p.m. hour Monday—Friday, and
1 exposure on On the Story on Saturday at 7 p.m. (Original
broadcast) , and 1 exposure on In the Money on Sunday
at 3 p.m.
2.
Situation Room 5 p.m. Strip (consisting of 5 exposures)
Weekly package consisting of 5 exposures on The Situation
Room during the 5 p.m. hour Monday—Friday.
CNN Icons Combo
 Lou
Dobbs Tonight (formerly Moneyline) is CNN's
prestigious business news program. Lou Dobbs is the anchor
and managing editor of Lou Dobbs Tonight, dealing with
today's top business stories and stock market highlights.
Dobbs became anchor of Moneyline the year he joined
CNN and was instrumental in making Moneyline the most
prestigious business news program in history. Original
broadcast airs at 6 p.m.; Replay airs at 11 p.m.
 Anderson
Cooper 360° is a fast-moving, surprising and provocative
alternative to the typical network evening newscast. Backed
by the global resources of CNN, Anderson's anchor desk is
Central Command for a 360-degree look at world events -- covering
not only the day's top stories, but the fascinating, the unexpected
and the underreported. Original broadcast airs at 10 p.m.
and 11 p.m.; Replay airs at 1 a.m.
Emmy Award-winning Larry King hosts
Larry King Live, the first
worldwide phone-in television talk show
and the network's highest-rated program.
King also hosts Larry King
Weekend for CNN. King has been asking
famous people questions for 44 years and
is one of the most respected personalities
in the industry, having accumulated more
than 40,000 interviews. Replay airs at
12 a.m. (midnight).
Larry King Weekend
Emmy Award-winning Larry King hosts
Larry King Live, the first
worldwide phone-in television talk show and
the network's highest-rated program. King
also hosts Larry King Weekend
for CNN. King has been asking famous people
questions for 44 years and is one of the
most respected personalities in the
industry, having accumulated more than
40,000 interviews.
Weekend Package consisting of 4 exposures -
2 exposures during the original broadcast on
Saturday and Sunday at 9 p.m. and 2
exposures on Saturday and Sunday during the
replay at 12 a.m. (midnight).
Weekend Day Rotation Package (ROS)
People In the News, hosted by one of CNN’s prominent
anchors, Paula Zahn, brings viewers rare, in-depth access
to the people, places and events impacting our world and
our lives.
CNN Presents, is the network’s world renowned, award-winning
weekend documentary program, providing engaging stories
from CNN correspondents and producers from around the
world.
5 WEEKLY CC SPONSORSHIP PACKAGES
ARE AVAILABLE
HHHH
1.
Weekend AM (consisting of 4 exposures)
This 2 program package includes CNN Saturday Morning,
CNN Sunday Morning, and other special CNN weekend
programming. The package includes 4 CC Sponsorships
between 8 a.m. and 10 a.m. on both Saturday and Sunday.
2.
Weekend Day (consisting of 6 exposures)
This package includes CNN Live Saturday, People In
the News, and other special CNN weekend programming.
The package includes 6 CC Sponsorships between 10
a.m. and 6 p.m. on Saturday and between 2 p.m. and
6 p.m. on Sunday.
3.
Weekend Prime Plus (consisting of 5 exposures)
This 5 program package includes In the Money, and
other special CNN weekend programming. On Saturday
there is 1 CC Sponsorship in the 1 p.m. hour and 4
CC Sponsorships
between 7 p.m. and 11 p.m. The same package is available
on Sunday.
4.
Weekend Fringe/Prime (consisting of 5 exposures)
This 5 program package includes CNN Presents, and
other special CNN weekend programming. The package
includes 5 CC Sponsorships between 6 p.m. and 9 p.m.
on Saturday and Sunday.
5.
Weekend Evening (consisting of 6 exposures)
This 6 program package includes CNN Saturday Night,
CNN Sunday Night, and other special CNN weekend programming.
The package includes 6 CC Sponsorships between 10
p.m. and 2 a.m. on Saturday and Sunday.
For
Sales Contact:
CREATIVE
TELEVISION MARKETING
2550 N. Hollywood Way, Suite 100
Burbank, CA 91505
West Coast Office:
Main Line: 818-748-4800
FAX: 818-847-8625
Joe Caputo: Phone 732-886-0608
Email: ctm@acreativegroup.com
Each sponsorship includes a 5-second billboard
followed by a 10-second self -contained spot. Prices and availability
subject to change without notice. Call CTM for current availability
and specific demographic projections on these quality programs.
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