Closed Captioning Sponsorships [ return to TV Advertising ]
One of the best and most inexpensive ways to receive valuable national television advertising time for your company, product or service is to be associated with a
CLOSED CAPTIONING SPONSORSHIP.
Closed captioning is a service that is provided by a program producer or network whereby the verbal contents of the show are transcribed into
"captions" which run across the television screen. Captions are a visual depiction of the soundtrack of a video program or film. Unlike subtitles,
which merely translate the dialogue or narration, captions include song lyrics, a description of sound effects, and an indication of who is speaking and any special vocal inflection. For answers to
Frequently Asked Questions about closed captioning click on FAQ. Helping to offset the cost of Closed Captioning Sponsorships is one of the main missions of Creative
Television Marketing, the sponsors of "$ave On TV." Sponsorships offer the following benefits:
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Offer an inexpensive advertising alternative to companies interested in reaching a television audience with their
message. |
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Offer an exposure which the home audience is specifically directed to watch the message that follows. |
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Offer an advertising placement in which the sponsor is looked upon as providing a public service by offer valuable
television content to the hearing impaired. |
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Place exposure at a low cost enabling the company to stretch advertising budgets while receiving frequency of
exposure. |
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Make television programming accessible to over 133 million Americans who rely on and benefit from closed captioning.
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Help lower, if not eliminate, the cost of captioning to producers and networks to encourage more programs to be
captioned. |
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Caption sponsorship allows national television exposure at a fraction of the cost of commercial airtime. Packages include closed-captioned funding credits, open television billboards, open
television fully self-contained 10-Second spots and advertising on key captioning web sites. Program and network
availabilities include nationally syndicated television programs and cable news networks.
Other exposure is available on cable sports, primetime series, syndicated series, network and cable news, movies and specials.
For more information on how you can take part by becoming
a closed captioning sponsor click on [
Request More Information
] or call us at 818-748-4888.
[ Closed Captioning Program List ] |